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Legal

PRIVACY POLICY

Last Updated: August 31, 2026

This Privacy Policy describes how APEOLOGY ("we", "us", or "our") collects, uses, and shares your personal information when you visit or make a purchase from our store.

1. Information We Collect

We collect information you provide directly to us and information collected automatically when you use our services:

Account & Order Data

  • Name, email address, phone number, and password when you create an account
  • Billing and shipping address
  • Order history, including items purchased, prices, and dates
  • Customer service communications

Payment Data

  • Payment transactions are processed securely by Stripe. We do not store your full credit card number, CVV, or payment credentials on our servers.
  • We retain only the last four digits of your card, card type, and billing address for order reference.

Browsing & Analytics Data

  • IP address, browser type, operating system, and referring URLs
  • Pages viewed, time spent on site, and click interactions
  • Device identifiers and session data
  • Cart and wishlist activity

Cookies

We use cookies and similar tracking technologies. See Section 4 for full details and your options.

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders, including sending order confirmations and shipping notifications
  • Provide customer service and respond to your inquiries
  • Send marketing emails and promotional offers — only if you have subscribed or opted in
  • Detect and prevent fraudulent transactions and unauthorized access
  • Improve our website, products, and services based on your behavior and feedback
  • Comply with legal obligations (tax records, fraud prevention, etc.)
  • Personalize your shopping experience and show relevant product recommendations

3. Sharing Your Information

We do not sell your personal data. We share your information only with trusted third-party service providers who help us operate our business:

  • Payment Processors (Stripe) — to securely process your transactions
  • Shipping Carriers (UPS, USPS, FedEx, DHL, etc.) — to deliver your orders
  • Email Service Providers — to send transactional and marketing emails
  • Analytics Platforms (Google Analytics) — to understand how visitors use our site
  • Advertising Platforms (Meta / Facebook) — only with your cookie consent

We may also disclose your information if required by law, court order, or to protect the rights and safety of APEOLOGY and others.

4. Cookies

We use the following categories of cookies on our site:

Essential Cookies (Always Active)

Required for the website to function. They manage your session, keep items in your cart, and enable checkout. These cannot be disabled.

Analytics Cookies (Google Analytics)

Help us understand how visitors interact with our site. Data is aggregated and anonymous. You may opt out of these via the cookie preferences banner or by installing the Google Analytics Opt-out Browser Add-on.

Marketing Cookies (Meta Pixel)

Enable us to show you relevant ads on Facebook and Instagram based on your browsing behavior. These are only activated with your explicit consent via the cookie preferences banner.

You can change your cookie preferences at any time by clicking the cookie settings link in the footer.

5. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access — request a copy of the personal information we hold about you
  • Correction — request that we correct inaccurate or incomplete information
  • Deletion — request that we delete your personal data (subject to legal retention requirements)
  • Objection — object to processing of your data for marketing purposes
  • Portability — request your data in a machine-readable format
  • Withdraw consent — where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, email us at javiergooding@gmail.com. We will respond within 30 days.

6. Data Retention

  • Order records are retained for 7 years to comply with tax and accounting legal requirements
  • Account data is retained until you request deletion
  • Analytics data is retained for 26 months (Google Analytics default)
  • Marketing consent records are kept as long as necessary to demonstrate compliance

7. Contact Us

If you have questions or concerns about this Privacy Policy or how we handle your data, contact us:

APEOLOGY

javiergooding@gmail.com

2200 Lake Shore Blvd W, Toronto, ON M8V 1A4, Canada